You have your scripted strategy and your playbook. Now it’s time to get some salespeople on board. Here are four things to look for in sales people:
1. Character: Who are they as a person? Do they have the moral and ethical values that match your company?
2. Personality: If this someone that you’d hang out with? If they can’t convince you of that, how will they build a relationship with your clients?
3. Work Ethics: How long did it take them to respond to messages? Did they show up early? Did they use correct spelling and grammar?
4. Emotional Intelligence: EQ over IQ. Sales is about making an emotional connection with the client’s problem. Even more so for complicated products, the salesperson’s job is to simplify the messaging and connect to pain points.
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Have a great week!
CEO, JPM Sales Partners
Custom Sales Playbook Designer and Creator of The Sales Launch Code
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